The BMC Beverage Company Database is the culmination of many years of work. On a regular, on-going basis, the staff of Beverage Marketing Corporation seeks out new beverage companies, brands, personnel and more to be included in this database. To maintain and update their status, all companies listed in the Database have a chance to update their listing(s) every year. Throughout each year, several mailing and email campaigns are sent to all companies in an effort to review their current listing and to make updates to it. To help insure the accuracy of The BMC Beverage Company Database, companies may also be contacted via phone to confirm other changes that may have occurred after they have submitted their survey. Once the data collection process is completed and the changes are entered, the editing process begins. Each listing is thoroughly reviewed for errors and/or inconsistencies. Phone calls and emails are made to companies to verify any data that might be questioned. Once the final editing is complete, the publishing of the Database takes place when is it printed and the digital databases are formed.