Jumpstart your planning and brainstorming sessions with this ready-made PowerPoint presentation that provides an early view of 2024 year-end results for the major beverage categories and a broad range of niche segments, plus an early 2025 forecast for 8 major no-alcohol beverages and key alcohol categories. Get a quick view of market innovation, category winners and losers and key emerging categories and brands to watch this year. Through a series of charts, graphs, infographics and comments, this insightful industry research report looks primarily at non-alcoholic beverage category performance and the key drivers behind the performance. The perfect executive briefing to kick off your planning and training meetings! Also ideal as a complement to individual category or deep dive multiple beverage segment reports.
- 2025 Edition - Published February 2025.
- Data through 2024p and market projections through 2025.
- 40+ PowerPoint slides with extensive data, charts, graphs and statistical infographics.
- Immediate download, PDF and PowerPoint formats, 3-user access.
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What's Inside? View Details
Get superior data, market insights and industry perspective to analyze beverage segments, evaluate opportunities and benchmark performance.
Introduction
- Beverage Marketing Capabilities slide 6
- Agenda slide 8
I. Market Overview
- Beverage Headlines slide 9
- Companies, People and Trends in the News slide 10
- Quarterly GDP Change 1932 – Q3 2024 slide 11
- Unemployment Rate 1933 – 2024 slide 11
- Annual U.S. Consumer Sentiment Index 1999 – 2024 slide 12
- U.S. Total Beverage Market Volume Growth 2019 – 2024 slide 13
- U.S. Total Beverage Market Volume and Wholesale Dollar Growth 2019 – 2024 slide 14
- U.S. Beverage Market Volume Change 2023 – 2024 slide 15
- U.S. Liquid Refreshment Beverage Market Volume Growth 2023 – 2024 slide 16
- U.S. Beverage Alcohol Market Volume Growth 2023 – 2024 slide 17
- U.S. Traditional Beverage Market Volume Growth 2023 – 2024 slide 18
- U.S. Beverage Market Volume Share by Category 2019 – 2024 slide 19
- Decade Comparison 2014 – 2024 Which Categories Gained, Which Lost Volume? slide 20
- Unit Pricing Growth by Beverage Segment in 2024 slide 21
II. Category Updates
- U.S. Carbonated Soft Drink Volume Change 2018 – 2024 slide 22
- U.S. Carbonated Soft Drink Market Volume and Dollar Change 2018 – 2024 slide 23
- U.S. Carbonated Soft Drink Market Volume Share and Growth by Type 2018 – 2024 slide 24
- Functional CSD Emerging Brands slide 25
- Wholesale Dollars Per Gallon Indexed to 2000 slide 26
- U.S. Bottled Water Volume Change 2018 – 2024 slide 27
- U.S. Bottled Water Market Volume Share and Growth by Segment 2018 – 2024 slide 28
- U.S. Value-Added Water Volume Change 2018 – 2024 slide 29
- Enhanced Waters slide 30
- U.S. Fruit Beverage Volume Change 2018 – 2024 slide 31
- U.S. Sports Beverages Volume Change 2018 – 2024 slide 32
- U.S. Energy Drinks Volume Change 2018 – 2024 slide 33
- Select Offerings and Categories of Today’s Emerging Beverages slide 34
- Niche Categories vs. Traditional LRB Categories Wholesale Dollars and Share of Wholesale Dollars 2023 – 2024 slide 35
- Total New Product Introductions slide 36
- Select New Beverage Introductions slide 37
- Topline Beverage Alcohol Market Performance, Trends & Projections 2024 – 2025 slide 38
- Alternative Adult Beverages 2024 slide 39
- Beverage Alcohol Innovation – Inspired by Refreshment Beverages, Limited by Legalities slide 40
- Convergence of Categories and Supply Chains slide 41
III. Packaging Trends
- Beverage Packaging Share by Package Type 2018 – 2024 slide 42
IV. Projections
- Demand for Legal Cannabis Products is Growing slide 43
- 2025 Liquid Refreshment Beverage Projections Volume and Wholesale Dollar Growth slide 44
- 2025 Alcohol Beverage Projections Volume and Wholesale Dollar Growth slide 45
- Beverage Marketing Corporation slide 46